The Shopify Insider
Your Shopify Store Is Already on ChatGPT. Here'...
Something happened to your Shopify store in March 2026 that you may have missed entirely. On March 24, Shopify activated a feature called Agentic Storefronts by default across millions of...
Your Shopify Store Is Already on ChatGPT. Here'...
Something happened to your Shopify store in March 2026 that you may have missed entirely. On March 24, Shopify activated a feature called Agentic Storefronts by default across millions of...
Shopify B2B in 2026: You No Longer Need Shopify...
For years, one of the most common questions I heard from merchants was some version of: "We want to start selling wholesale — do we need to upgrade to Plus?" Until...
Shopify B2B in 2026: You No Longer Need Shopify...
For years, one of the most common questions I heard from merchants was some version of: "We want to start selling wholesale — do we need to upgrade to Plus?" Until...
Is Hiring a Shopify Expert Worth It? An Honest ...
Look, I run a Shopify consultancy. I have a financial interest in you saying yes. So take everything I'm about to say with that in mind — but also know...
Is Hiring a Shopify Expert Worth It? An Honest ...
Look, I run a Shopify consultancy. I have a financial interest in you saying yes. So take everything I'm about to say with that in mind — but also know...
How to Migrate to Shopify: The Practical Guide ...
Most migration guides are written by the tools trying to sell you a migration. This one's written by someone who spent nearly 6 years at Shopify watching migrations go wrong...
How to Migrate to Shopify: The Practical Guide ...
Most migration guides are written by the tools trying to sell you a migration. This one's written by someone who spent nearly 6 years at Shopify watching migrations go wrong...
How to Pick a Shopify Theme You Won't Regret
The Shopify Theme Store has over 1,000 themes. They all look beautiful in the demo. Here's how to pick the one that actually works for your business — from someone...
How to Pick a Shopify Theme You Won't Regret
The Shopify Theme Store has over 1,000 themes. They all look beautiful in the demo. Here's how to pick the one that actually works for your business — from someone...
7 Costly Shopify Mistakes I Saw Every Day When ...
After nearly 6 years working at Shopify, I saw the same costly mistakes come up every single day. Here are the 7 most common ones — and what to do...
7 Costly Shopify Mistakes I Saw Every Day When ...
After nearly 6 years working at Shopify, I saw the same costly mistakes come up every single day. Here are the 7 most common ones — and what to do...